Search for a command to run...
New · Platform
You can now use Alura in your own language. Menus, pages, buttons and messages are translated across the app, from research and listings to customers, tasks and settings.
Choose a language under Settings > Preferences. Dates, numbers and currencies follow the language you pick. Your Etsy data stays as it is.
New · Platform
Alura now lives at platform.alura.io. We rebuilt the app from the ground up. Every tool you used before is here, and most of them are faster and do more.
Your subscription now belongs to a workspace. Invite your team, share one plan, and choose what each person can access. The sidebar groups your tools into Research, Listings, Customers, Marketing and Analytics, and your active shop is always shown at the top.
Sign in at platform.alura.io with the same email you use today. Your shops, saved research and settings come with you.
New · Research
Keyword Research shows how often a keyword is searched, how many listings compete for it, and how well it fits your shop. Each keyword gets a Score and a Difficulty (KD) rating from Very Easy to Extreme, and you can open both to see what drives them.
Open any keyword to see its trend compared with the previous year, the listings and shops that rank for it, and similar keywords worth trying. Save it to a list or add it to a listing's tags in one click.
Use Explore to filter by search volume, competition, Score, average sales and price. Switch to Bulk Search to check up to 100 keywords at once. Find it under Research, then Keywords.
New · Research
Product Research is faster and goes deeper. Describe what you are looking for in plain words and AI Search turns it into filters, or browse by category.
Filter by monthly sales, revenue, price, listing age, reviews, views, favorites, listing quality score and more. Open any product to see its stats, content, tags and reviews, and move between results with J and K.
Profitability estimates what a product could earn you, with conservative, expected and optimistic scenarios, Etsy fees, shipping and production cost. AI Competitive Analysis sums up what the listing does well and where you could beat it. Find it under Research, then Products.
New · Research
Shop Research shows how any Etsy shop is doing. See sales, revenue and reviews per day at a glance, then dig into the shop's listings, policies and reviews.
The Stats tab has 20 metric cards, including sales velocity, sales consistency, seasonality and listing mix. Add, remove and rearrange them, and use Compare to so you can see how the shop stacks up against its category or sub-category.
Find shops with filters for sales, revenue, shop age, reviews, location and price, or use Explore Similar Shops from any shop. Find it under Research, then Shops.