Alura Brand Kit
Resources for presenting the Alura brand
consistently and professionally.
Naming
Write Alura as one word with a capital A. Use it for both the company and the application. Capitalize product names, such as Alura Chrome Extension.
Wordmark
RecommendedLogo
Colors
Use Alura blue as the accent. Pair white and dark for backgrounds and wordmarks.
Alura Brand
RGB 21, 94, 239
#155EEFAlura Light
RGB 255, 255, 255
#FFFFFFAlura Dark
RGB 24, 29, 39
#181D27Screenshots
Mockups
Based on the official Alura brand guidelines. For additional assets or questions about using the Alura brand, contact us.



