Messages

An AI assistant for your Etsy messages

It reads each buyer's message and their Etsy order, then drafts a reply in your words. You check it and press Send.

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Trusted by fast-growing Etsy shops around the world

4.8 out of 5rating1.2M+sellers

Messages

Replies that sound like you, without the typing

The assistant learns how you answer buyers, then drafts each reply from their real order and your shop policies.

AI drafts replies in your voice

Ask for a draft and it is written from the buyer's order and your shop policies, ready to edit and send.

Trained on how you already reply

Train reads your past Etsy replies and suggests reply guides, saved replies and articles to keep.

Saved replies, filled in for each buyer

Pick a saved reply and the buyer's name, carrier and tracking number fill in from their order.

A draft waiting on every conversation

Turn on Auto-draft replies and each message that needs an answer gets one, while the rest are marked No reply needed.

Your shop, your call

AI that drafts, and never sends

The assistant writes. You decide what goes out, and what it learns.

Every reply waits as a draft until you edit it, regenerate it or press Send.

A draft that promises a refund or discount your policies don't back is marked Needs review.

Set its tone, length and the rules it always follows, like leaving money decisions to you.

How it works

Every draft starts from the real order

Follow one buyer's question through. The assistant works through four steps, then leaves the reply for you to check.

Every message in the thread, not just the last one, and the notes your team left. A plain thank-you is marked No reply needed instead of drafted.
  • Every message in the thread
  • Your team's internal notes
  • Thank-yous marked No reply needed

It looks at the order linked to the conversation: the item, status, ship date, tracking and estimated delivery. It won't ask the buyer for anything the order already shows.
  • Item and order status
  • Ship date and tracking
  • The buyer's checkout note

Your instructions come first, in the tone and length you picked. Then the reply guide that fits, your articles and saved replies, and your shop policies.
  • Instructions before anything else
  • Reply guides for delays and damage
  • Articles, saved replies and policies

The reply waits under the buyer's message. Every fact in it comes from the order and the wording from your guidance, so it's quick to check before you press Send.
  • Facts from the order
  • Wording from your reply guides
  • Asks the buyer when a fact is missing

Reviews

What Etsy sellers say

Real reviews, quoted as published on Trustpilot and the Chrome Web Store.

Trustpilot: read Danielle Kawa's review
I’ve tried a lot of Etsy tools. Alura is the one I actually use daily. Keyword Finder = better tags & titles. Listing Optimization = clear, actionable fixes. Chrome Extension = data right on Etsy. Saved Replies + AI Assistant = faster customer care. Customer Follow-ups & Analytics = organized growth. If you sell on Etsy, this is the toolkit.
Danielle KawaReview on Trustpilot
1 / 4
  • Rated 4.8 out of 5 by Etsy sellers
  • Trusted by 1.2M+ Etsy sellers
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FAQs

How it works, and what each plan includes.

Want the full plan comparison? See pricing.

Want the full plan comparison? See pricing.

Let AI draft your next reply

Teach the assistant how you answer, and your next reply is waiting as a draft.

Start for free
See plans

More features

Everything else Alura does for your Etsy shop.

View all features

Customers

Every buyer and order in one place.

Learn more about Customers

Follow-ups

Thank-yous and review requests after each order, sent in one batch.

Learn more about Follow-ups

Product research

Search 100M+ listings by sales, revenue, price and reviews.

Learn more about Product research

Shop research

Any shop's sales, best sellers, reviews and busy months.

Learn more about Shop research

Keyword research

Estimated monthly demand, competition and the trend for any keyword.

Learn more about Keyword research

Chrome extension

Sales estimates and keyword data on Etsy itself.

Learn more about Chrome extension

View all featuresEvery tool in one place.