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A/B Tests, Listings

Views and conversion rate in A/B tests

A/B tests used to judge each variant by sales alone. For shops with few orders, that meant waiting a long time for a clear answer.

The Results tab now shows views and conversion rate for each variant, plus a views lift card next to your other results. Views lift compares views per tracked hour, so variants that ran for different lengths of time are compared fairly.

Views and conversion rate are also included in the CSV and PDF exports.

A/B tests

  • Turn on Track views when you create a test. Variants then switch once a day, which keeps the view counts clean.
  • Photo tests use the photo you upload, and the original version keeps your real listing photo.

Listing editor

  • After you publish, a Next listing button takes you straight to the next listing. The up and down arrows are back in the listing header too.
  • Remove all clears every tag in one click, with Undo if you change your mind.
  • Low-resolution photos now show a red marker in the photo grid, with the size they are and the size they need.
  • A new listing you were working on is kept if you leave the page, and you can restore it when you return.
  • The Stats tab's All time view shows the listing's whole sales history.