Etsy Image Resizer

Free tool

Resize a photo for Etsy

Your photo stays in your browser. Nothing is uploaded, and there's no limit.

Etsy listing photo size

Etsy recommends listing photos of at least 2,000 px in width and height. Your first photo also needs at least 635 px in width and height, or it can show up lower in search.

Because both sides need 2,000 px, the short side is the one that counts. These are the smallest sizes that meet Etsy's recommendation for common shapes:

ShapeSmallest size
Landscape 4:32,667 × 2,000 px
Landscape 3:23,000 × 2,000 px
Square 1:12,000 × 2,000 px
Portrait 4:52,000 × 2,500 px

The resizer above exports listing photos at exactly 2,000 px on the short side. That meets the recommendation and keeps the file small enough to upload easily. A photo with fewer pixels is left at its real size, because stretching it only makes it soft.

What shape should your first Etsy photo be?

Etsy says the first photo in a listing should be landscape or square. In its thumbnail tips Etsy goes further: avoid square crops and upload horizontal photos, because a horizontal photo uses more of the thumbnail frame and a vertical one loses more to the crop.

Your first photo also sets the shape of the photos that follow, and Etsy says photos of the same shape make a more cohesive listing. Pick one shape and use it for every photo in the listing.

That is why the resizer starts on Landscape 4:3. Choose Square if your shop already uses square photos, or Keep my shape to resize without cropping.

Etsy thumbnail size and crops

Your first listing photo is also your thumbnail. Etsy describes the thumbnail as a cropped version of that photo, seen in different places across Etsy. It crops the photo to square, portrait and landscape thumbnails.

Etsy doesn't publish a pixel size or exact shapes for these thumbnails, and you don't upload a separate thumbnail. What you control is the photo itself:

  • Leave a border around your item. Etsy asks for enough room that the photo can be cropped to all three shapes without losing part of the product.
  • Shoot further back than you think you need. Then you can crop in without cutting off your item.
  • Crop first, then adjust the thumbnail. When you edit a listing, choose Adjust Thumbnail, zoom with the slider, and position the photo so your item is clear in all 3 views. Etsy suggests cropping before you adjust the thumbnail, because cropping changes how it looks.

The thumbnail preview in the tool above shows square, portrait and landscape crops of your photo before you upload it. Square is exact. Portrait and landscape are examples, since Etsy doesn't give their proportions.

Etsy image file size and file types

Etsy notes that images over 1 MB may not finish uploading, especially on a slow connection. The resizer saves a JPG and lowers its quality in small steps until the file is under 1 MB. It tells you if a photo is still over at the lowest quality it uses.

  • File types. Etsy accepts .jpg, .gif, .png, .svg and .heic files. Animated GIFs aren't supported.
  • Transparency. Transparent parts of an image show up black on Etsy. The resizer fills them with white.
  • Color. Etsy converts images to sRGB. If your colors look wrong after uploading, convert the photo to sRGB first.
  • Compression. Etsy compresses photos after upload, so they can look a little softer than your file. Start from a sharp photo.

Resize or upscale?

Etsy explains the difference itself. Making an image smaller doesn't lower its resolution. Making it bigger can lose resolution and cause pixelation.

  • Your photo is 2,000 px or more on its short side: resize it here. You keep every bit of sharpness and get a smaller file.
  • Your photo is smaller: the resizer keeps it at its real size. To add pixels, try the free Etsy Image Upscaler, which doubles a photo's width and height with AI.
  • You need a banner: the Etsy Banner Maker designs one from your shop name at Etsy's exact banner size. This resizer also crops a photo to the banner, shop icon and profile photo sizes.

Sources: Etsy's help articles Requirements and Best Practices for Images in Your Etsy Shop and How to Edit Your Listing Photos.

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