Yes. ProfitTree's Free plan has no time limit and includes its AI assistant with 200 credits a week, the MCP for Claude and ChatGPT, basic product and shop research, and profit tracking with 7 days of history for one shop. Paid plans start at $9.99 a month, or $5.99 billed yearly. Alura Free also never expires and adds 10 listings to optimize.

Is ProfitTree worth it?

It is if you want to know your real profit per order and per product, especially with Printify or Printful costs, since that starts on the free plan. It fits less well if you want a tool that changes your listings on Etsy or markets your shop, because its AI drafts copy for you to paste and it lists no follow-ups, Pinterest or A/B tests.

Is ProfitTree legit and safe to connect to Etsy?

ProfitTree is run by ProfitTree Ltd, registered in Cyprus, and connects each shop through Etsy's official API. It says your data is never sold or shared, and its extension notes it uses Etsy's API without Etsy's endorsement. Paid plans are billed through Paddle, which is also where you cancel. Alura connects the same way and asks for edit access, because it publishes changes you approve.

Is ProfitTree accurate?

Its profit numbers come from your own Etsy ledger, so orders, fees and ad charges are real, and it syncs about every 12 hours. Research numbers like monthly sales and searches are estimates, as they are in Alura. ProfitTree also notes limits: no VAT handling, and mixed currencies if your shop and bank currencies differ.

Is ProfitTree only for Etsy?

Yes. ProfitTree researches and tracks Etsy shops only, and connects to Printify and Printful for product costs. Its Chrome extension, Etsy Radar, works on Etsy search and listing pages. Alura is built for Etsy too, and reaches beyond it with Pinterest pins, email marketing and Google search volume on each keyword.

Does ProfitTree have a lifetime deal?

Not anymore. Its lifetime page now says the lifetime deal has ended and offers a first year of Pro for $300, renewing at $359.88 a year. A Trustpilot reviewer bought a $67 lifetime plan in April 2026. Its help center gives conflicting refund terms for lifetime purchases: one article allows 5 days, another calls them final.

Alura vs ProfitTree

Alura turns research into changes on Etsy: it rewrites your titles, tags and descriptions and publishes them for you. Paid plans add buyer follow-ups, then A/B tests and Pinterest pins, and Growth searches over 100 million listings. ProfitTree centers on product research and profit from your Etsy ledger, and costs less to start.

Facts checked October 15, 2026. See sources

Start for free See the comparison

Alura

ProfitTree

Alura

Verdict

Should you choose ProfitTree or Alura?

Choose ProfitTree if

Profit is the question you need answered: ProfitTree takes fees, ads and shipping from your Etsy ledger, adds the product costs you enter or sync, and does it even on Free.^1,2,5
You sell print on demand and want Printify or Printful costs to fill in by themselves.^1,3
You want the lowest monthly bill: Starter is $9.99, and Pro at $49.99 connects unlimited shops.^2,8

Choose Alura if

You want AI listing rewrites published to Etsy for you, then A/B tests to see which version sells.
You want sales history on a mid plan: Growth searches over 100 million listings with sales history, at $14.99 billed yearly.
You want marketing as well: buyer follow-ups from Basic, then Pinterest pins and an Etsy Ads optimizer from Growth.

At a glance

ProfitTree and Alura, feature by feature

Alura and ProfitTree features, limits and prices, checked October 15, 2026
Research
	ProfitTree	Alura
Etsy keyword research^13,15,16	Searches, clicks, CTR, Niche Score	Volume, competition, score, sales
Google search volume^13,15	Not listed	Yes
Listing and shop database¹	Millions, no count published	100M+ listings on Growth, 1M on Free and Basic
Competitor tracking over time^2,9	Shops, listings and keywords	Saved lists and folders
Listings and AI
AI listing drafts¹	Ready to paste	Rewrites and publishes to Etsy
Listing A/B tests^2,3	Not listed	Growth and up
Marketing and your shop
Profit from the Etsy ledger^2,5	Every plan, Free included	Growth; full P&L on Professional
Printify and Printful cost sync^1,3	Yes	No
Etsy Ads^2,4	Reports with TACoS and ROAS, Free included	Optimizer, Growth and up
Buyer follow-ups and Pinterest^2,3	Not listed	Follow-ups Basic, pins Growth
Claude and ChatGPT access^2,11	MCP on every plan	MCP and REST API, every plan
Limits at the entry price
Profit history on entry plan²	90 days on Starter	Calculator only on Basic
Several Etsy shops^2,8	Pro, or a one-time add-on	Professional, $69.99 or $29.99 yearly
Price
Free plan^2,18	Yes	Yes
Paid plans from, monthly^2,18	$9.99/mo	$11.99/mo
Paid plans from, billed yearly^2,18	$5.99/mo	$7.99/mo

ProfitTree facts from the sources below, checked October 15, 2026. “Not listed” means their site doesn't mention it; “No” means their own docs confirm it isn't offered. Prices in USD. Alura's limits by plan are on our pricing page.

Strengths

Where each one comes out ahead

Where ProfitTree is stronger

Profit tracking starts free
ProfitTree builds profit from your Etsy payment ledger: fees, ad spend, shipping labels, discounts, refunds and the product costs you enter. Free keeps 7 days of history, Starter 90 days, Growth a year and Pro all of it. Alura's profit dashboard starts on Growth, and its free profit calculator works on any plan.^2,4,5
Print on demand costs fill in
Connect Printify or Printful once and ProfitTree matches each order to its product and shipping cost. Other sellers upload a bulk cost template and add expenses like rent or software. Alura has no Printify or Printful connection.^1,3
Lower prices at both ends
Starter costs $9.99 a month or $5.99 billed yearly, against Alura Basic at $11.99 or $7.99. Pro connects unlimited shops for $49.99 a month, where Alura needs Professional at $69.99. Billed yearly, both top plans cost $29.99 a month. Other plans can add unlimited shops with a one-time add-on.^2,8
Fresh demand and click data
Listings show estimated sales, cart adds and views from the last 24 hours, and the Keyword Finder adds monthly clicks, click-through rate and a breakdown of the first page. Its Etsy Radar extension shows sales and revenue estimates on Etsy search and listing pages.^{1,10,14,15,16}

Where Alura is stronger

Edits go live on Etsy
Alura scores each listing, rewrites the title, tags and description with AI, and publishes the result to your shop. ProfitTree's assistant drafts a title, tags and price for you to paste in. AI features in both tools use credits.¹
Sales history on the Growth plan
Growth searches more than 100 million Etsy listings and 2.5 million shops, with sales and revenue history for any of them, and adds Google search volume to every keyword. ProfitTree shows all-time listing and shop totals on Pro only.²
Selling tools after the research
Basic sends buyer follow-ups when an order is placed and when it arrives. Growth adds up to 4 A/B tests, 15 Pinterest pins a day and an Etsy Ads optimizer that switches off ads losing money. Email marketing is an add-on.
An API next to the MCP
Both connect to Claude and ChatGPT. Alura also has a REST API, so your own scripts can pull Etsy keyword, product and shop data. Every plan includes API credits, 100 a month on Free. See the MCP and API page.¹¹

How deep does one keyword search go in each?

One Etsy keyword opened in each tool. ProfitTree's side comes from its own Keyword Finder screenshot for "custom", published in August 2026. Alura's side comes from its keyword research screen on October 15, 2026.^13,15,16

	ProfitTree	Alura
Demand	Monthly searches, clicks and click-through rate	Monthly searches, plus Google search volume
Competition	Competition score and active listings	Competing listings, a level and keyword difficulty
Opportunity	Niche Score from 0 to 100	Keyword score from 0 to 100
Who sells	First-page sales, median price, shop concentration, conversion rate per listing	Average price, sales per listing, conversion rate
History	12-month search trend and direction	12 months against the year before

On one keyword the two are close. ProfitTree adds clicks and a breakdown of the first page; Alura adds Google search volume. In Alura, wedding guest book shows about 338,000 searches a month, moderate competition, a score of 78 and 95 sales per listing on average. Every figure in both tools is an estimate.

Is ProfitTree cheaper than Alura?

ProfitTree costs less to start: Starter is $9.99 a month against Alura Basic at $11.99, and several shops cost $49.99 a month against $69.99. Billed yearly the gap closes. Alura Growth ($14.99) is cheaper than ProfitTree Growth ($17.99), and both top plans cost $29.99 a month.

Plan	Monthly	Billed yearly	Includes
ProfitTree Free²200 AI credits a week, 7 days of history, 1 shop	$0	$0	200 AI credits a week, 7 days of history, 1 shop
ProfitTree Starter²350 AI credits a week, 90 days of history, 1 shop	$9.99/mo	$5.99/mo	350 AI credits a week, 90 days of history, 1 shop
ProfitTree Growth²800 AI credits a week, a year of history, 30-day competitor metrics	$29.99/mo	$17.99/mo	800 AI credits a week, a year of history, 30-day competitor metrics
ProfitTree Pro^2,184,000 AI credits a week, all-time data, unlimited shops	$49.99/mo	$29.99/mo	4,000 AI credits a week, all-time data, unlimited shops
Alura Free5 keyword searches a day, 1 shop	$0	$0	5 keyword searches a day, 1 shop
Alura Basic50 keyword searches a day, 1 shop	$11.99/mo	$7.99/mo	50 keyword searches a day, 1 shop
Alura Growth500 keyword searches a day, 1 shop	$29.99/mo	$14.99/mo	500 keyword searches a day, 1 shop
Alura ProfessionalUnlimited research, multiple shops	$69.99/mo	$29.99/mo	Unlimited research, multiple shops

There is no trial, since the Free plan never expires. Monthly plans can't be refunded. An annual plan bought by mistake can be refunded within 48 hours.¹²

At the same budget

Budget	ProfitTree	Alura
Around $8 a month	Starter billed yearly at $5.99 a month: revenue and sales on products and shops, 90 days of profit history.	Basic billed yearly at $7.99 a month: 50 keyword and product searches a day, 100 listings to optimize and follow-ups.
Around $30 a month	Growth at $29.99 monthly, or Pro billed yearly at $29.99 with all-time data and unlimited shops.	Growth at $29.99 monthly, or Professional billed yearly at $29.99 with unlimited searches and several shops.
Around $50 a month	Pro at $49.99 monthly: everything, 4,000 AI credits a week and unlimited shops.	Growth at $29.99 is the closest fit. Several shops on monthly billing need Professional at $69.99.

Prices in USD, checked October 15, 2026. Alura's plans and limits are on our pricing page. Every Alura plan comes with a 7-day money-back guarantee: ask within 7 days of buying and we refund your last payment.

What sellers say about ProfitTree and Alura

Product	Where	Rating	Based on
ProfitTree	Chrome Web Store¹⁹	4.0 / 5	47 ratings
Alura	Chrome Web Store²²	4.7 / 5	439 ratings
ProfitTree	Trustpilot²¹	3.7 / 5	22 reviews
Alura	Trustpilot²³	3.9 / 5	434 reviews

What ProfitTree users like

Trustpilot reviewers in 2026 say they finally see real profit after Etsy fees and Printify costs, better than their own spreadsheets.²¹
A September 2026 store reviewer compared it to EverBee at a lower price and liked seeing listing stats on Etsy itself.²⁰
Several April 2026 Trustpilot reviewers call it good value and easy for beginners, naming Product Finder and competitor tags.²¹

Common complaints

A July 2026 store reviewer says the extension broke after an update, the day after they paid, and that others hit it too.²⁰
A September 2026 Trustpilot reviewer bought the lifetime plan, could never log in, and says support refused a refund.²¹
Other 2026 Trustpilot reviews mention slow support and a strict refund policy.²¹

ProfitTree's samples are small. ProfitTree's Trustpilot profile is unclaimed and it doesn't invite reviews, and one five-star store review carries the listed developer's name. Ratings read October 15, 2026.

Switching from ProfitTree, or keeping both

You can run both: ProfitTree for the profit ledger and print on demand costs, Alura for listing edits and marketing. Each connects through Etsy's own permission screen. Keyword folders, tracked competitors and product costs stay in ProfitTree, so export what you need first. Alura's bulk search takes up to 100 keywords at once.^2,8,12,16

Export what you need first; ProfitTree's Keyword Finder has an Export button.
Open a free Alura account and link the same Etsy shop.
Paste up to 100 saved keywords into Alura's bulk keyword search.
Stay on ProfitTree Free if you still want its profit dashboard and print on demand sync.
Cancel a paid plan through Paddle; access lasts until the period ends, and monthly plans aren't refunded.