How Simpson Designs Studio got started

Introduce your Etsy shop and tell us your story. How did you begin and decide on what to sell on Etsy, and how do you create your products?

We are Simpson Designs Studio, an online fabric shop. I have loved quilting since my grandma started teaching me to quilt at around age 10 or 12. I am from a fairly small town that does not have a quilt shop, so I started my own.

I started this store doing every aspect by myself and have since grown enough that my husband now helps me run it.

Favorite items

What are your favorite items? What makes these so special? Why do you think these items might be selling well?

Precut bundles are my favorite, you can get a great variety of fabrics and enough to make a quilt top without having to worry about matching fabrics yourself. Quilt kits are also a great choice for those who want to take all the guesswork out of making a cohesive quilt.

Getting sales on Etsy

How long did it take for you to earn your first sale and how do you currently attract customers to your Etsy shop?  

It only took a couple of days from our first fabric listing to get a sale. Thankfully, Etsy has a great customer base for quilt fabrics.

We started advertising through Etsy and have seen a substantial increase in sales because of this.

Managing Simpson Designs Studio

How do you manage your shop? Are you running solo or do you have any team members? What tools or services do you use to run your shop and how do you handle fulfillment?

I order and list all the fabrics, my husband handles all the boring stuff like accounting and together we pack and ship orders. We ship every order through Etsy.

The future of Simpson Designs Studio

What goals do you have for your shop in the future?

We have expanded tremendously in the last year and a half. We hope we can continue to expand and bring more wonderful fabrics to Our Etsy customers.

Advice for new sellers

What’s your advice for a new seller starting an Etsy shop?

Keep going. There will be good times and slow times but if you just keep going and stick to what you love it is all worth it. Also - advertising can be expensive, but it is well worth the customers that it brings to your shop.