If you use our Etsy keyword research tool, you will take most of the guessing out of what keywords Etsy buyers are actually searching for. These keywords are essential to generate sales as they describe your products and this is how Etsy is querying customer's searches.
For you as an Etsy seller, the right keywords is important as it will help more customers discover your Etsy shop. If you don't do proper keyword research for your shop and listings, you essentially are risking to be concealed beneath your competitors. In other words, your potential customers will not be able to find your promoted products and you will lose out on revenue.
Including successful keywords allows you to provide more beneficial descriptions and build compelling listings. Consequently, you will receive better SEO benefits for both Etsy and other search engines, such as Google.