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Etsy is currently running the biggest Cyber Week Sales event. This huge sale kicked off on October 24 and runs through November 17. Read more about this sales event here.

In this recent post, Etsy shares how you can optimize your shop and listing pages by learning how SEO works. Read more here.

Etsy shares some tips and plans on how you can overcome possible shipping delays due to the holidays. Read more about them here.

Created in 2010 by American Express, Small Business Saturday aims to draw attention to small business owners and encourage customers to support local businesses rather than industry giants. If you're a small business owner, you may share your Etsy journey, your brand values, and goals or even causes that you support. This is also a great opportunity to run special campaigns or test your products.

The Monday after Black Friday, known as Cyber Monday, is considered as the biggest online spending holiday. People are expected to shop more on Cyber Monday and so it is best to offer even bigger discounts on this day than on Black Friday.

This day is a great chance to engage with your audience through fun social media posts and marketing campaigns, especially if you do offer socks in your shop.

Green Monday is the second Monday in December and one of the busiest retail shopping days in the US, as this marks the final 10 days before Christmas. Expect more visits to your shop during this time, and make sure that you're ready for the increase in orders!

The last Saturday before Christmas is one of the biggest shopping days of the year. Although many shoppers will still go to physical shops, this is a great opportunity for Etsy sellers to offer free shipping and promote “last chance” campaigns.