Pricing

Join 848,058+ Etsy sellers using Alura to build and grow a successful business on Etsy.
Annual
Save up to 50%
Monthly
Free
$0
.00/mo
For sellers just starting out
Start for free
Free plan includes:
Up to 5 daily searches/tool
Optimize 10 listings
Research database (limited)
Profit calculator
Alura Chrome Extension
Basic
$7
.99/mo
For launching your shop
Continue with Basic
Everything in Free, plus:
Up to 50 daily searches/tool
Optimize up to 100 listings
Save items to lists & folders
AI responses (100/mo)
Customer followups (50/mo)
Priority support
Growth
Popular
$14
.99/mo
For growing your sales
Continue with Growth
Everything in Basic, plus:
10x+ usage of every tool
Advanced data & filters
Research database (full)
Pinterest marketing (15/day)
A/B tests (2 active)
Analytics Suite (limited)
Etsy Ads optimization
Professional
$29
.99/mo
For building your Etsy empire
Continue with Pro
Everything in Growth, plus:
Unlimited usage of every tool
Connect multiple shops
Export data to CSV
Pinterest marketing (40/day)
A/B tests (20 active)
Analytics Suite (full)
Email marketing (add-on)
Alura Labs (Beta Access)
Compare plans
Find the right plan for you
Free
$0.00/mo
Start for free
Basic
$7.99/mo
Continue with Basic
Growth
Popular
$14.99/mo
Continue with Growth
Professional
$29.99/mo
Continue with Pro
Research
Keywords
Keyword Searches
See what shoppers are searching for and identify the most effective keywords for your listings. This is the number of new keyword searches you can perform each day.
Trending Keywords
Etsy Autocomplete
Instantly validate keyword ideas as you search on Etsy. Get data on demand, competition, and keyword scores directly within Etsy's autocomplete suggestions. Your plan determines the number of searches you can enrich with data per day.
Product
Products Analyzed
The number of times you can open our in-depth 'Listing Report' to analyze an individual product.
Product Searches
The number of times per day you can search our database of millions of listings to find best-sellers and uncover market trends.
Searchable Products
The total number of unique Etsy listings you can search and filter through.
Shop
Shops Analyzed
The number of times you can perform an in-depth analysis on a specific shop to view its performance, top listings, and strategy.
Shop Searches
The number of searches you can run on our shop database each day to discover top competitors and analyze their strategies.
Searchable Shops
The total number of unique Etsy shops you can search and filter through.
Saved
Saved Items
The total number of items (keywords, listings, and shops) you can save and organize into lists for future reference.
Folders & Lists
Group your saved research into custom folders and lists to streamline your workflow and stay organized.
Data & Insights
Historic Data
See the bigger picture with full historical data. Get access to interactive sales and revenue graphs for any listing or shop. Use this history to spot seasonal trends, verify a product's long-term potential, and make data-backed decisions.
Sorting & Filtering
Use advanced filters and multi-column sorting across all research tables to pinpoint specific opportunities and analyze data your way.
Advanced Data Views
Add dozens of extra data columns to your research tables, and unlock detailed breakdowns for any listing's Quality Score, customer reviews, and profitability.
AI Review Insights
Turn competitor reviews into your advantage. Our AI instantly summarizes what customers love (and hate) about any listing or entire shop. Use these insights to identify market gaps and create products that outperform the competition.
Data Export
Export your research data to a CSV file for your own analysis and record-keeping.
Operations
Customer Followups
Turn one-time buyers into loyal fans. Engage customers with personalized, AI-assisted messages at key moments like order confirmation and delivery. Drive more 5-star reviews, encourage repeat business, and improve your shop's search ranking. Your plan determines the number of follow-ups you can manage.
AI Responses
Use our collection of AI Templates to instantly generate compelling listing titles, descriptions, customer responses, and more. Your plan determines the number of AI-powered content generations you can create each month.
AI Customer Support
Train your own AI assistant to help you answer customer questions faster with automated suggestions.
Optimization
Listing Optimization
Get a step-by-step recipe to rank higher in Etsy search. Our analysis scores your listing and then provides an all-in-one suite to improve it. Instantly write titles and descriptions with AI, find high-performing tags using our Tag Insights tool, and automatically create a listing video. Push your updates live to Etsy in one click. Your plan determines how many listings you can manage with this suite.
A/B Tests
Let data decide what sells best. Test different thumbnails, titles, and prices to prove what increases conversions and revenue. Your plan determines how many active A/B tests you can run simultaneously.
Analytics
Profit Calculator
Easily calculate the true profit margin for any product after all Etsy fees and other costs.
Shop Analytics Suite
Go beyond Etsy's basic stats and understand your true profitability. This is your financial command center, combining your sales, ad spend, and costs into a clear picture of your shop's health.
Historical Data
The amount of historical shop data you can view and analyze within the Analytics Suite.
Marketing
Pinterest Marketing
Put your Pinterest marketing on autopilot. Our tool automatically creates and schedules pins for your Etsy listings, driving a consistent stream of free traffic to your shop from Pinterest. Your plan determines your daily pinning limit.
Email Marketing
Build your own email list to connect with customers directly, announce new products, and drive repeat sales on demand. Your plan determines the number of contacts you contact per month.
Etsy Ads Management
Make your Etsy Ads profitable. Our optimizer automatically finds and turns off wasteful, underperforming ads based on your specific profitability goals. Stop burning cash and ensure every ad dollar works harder for your shop.
General
Connect Multiple Shops
Connect and manage more than one Etsy shop from a single Alura account.
Alura Extension
Extension Analysis
Research at the speed of Browse. Analyze entire Etsy search result or shop pages with our extension to instantly see sales estimates and key data for every listing on the page. Your plan determines how many pages you can analyze each day.
AI Listing Optimization
Optimize your listings without leaving Etsy. Bring our powerful AI writers, Tag Insights modal, and Video Creator directly into the Etsy listing editor. Supercharge your workflow by making data-driven improvements on the spot.
AI Review Responses
Craft the perfect reply in seconds. Get instant, AI-powered suggestions for responding to customer reviews directly on Etsy. Effortlessly handle both positive and negative feedback with professional, well-written responses.
Etsy Ads Optimization
Upgrade your Etsy Ads dashboard. Access our powerful Ads Optimizer directly on Etsy to get deeper insights and automatically shut off underperforming ads. Stop wasting money and manage your campaigns more effectively, all in one place.
Support
Help Center
Access our comprehensive library of step-by-step articles and video guides.
Chat & Email Support
Get help from our support team via live chat and email.
Priority Support
Your support requests are moved to the front of the line for faster responses.
 
 
5 per day
10 total
5 per day
 
5 per day
5 per day
1,000,000
 
2 per day
2 per day
25,000
 
 
 
50 total
10 per month
 
10 listings
 
 
 
 
5 per day
 
 
 
50 per day
100 total
50 per day
 
50 per day
50 per day
1,000,000
 
20 per day
20 per day
25,000
 
250 total
 
 
50 per month
100 per month
 
100 listings
 
 
 
 
50 per day
 
 
 
500 per day
1,000 total
500 per day
 
500 per day
500 per day
100,000,000+
 
200 per day
200 per day
2,500,000+
 
5,000 total
 
 
500 per month
500 per month
 
1000 listings
4 active tests
 
3 years
 
15 pins per day
500 contacts /mo
 
 
500 per day
 
 
 
Unlimited
Unlimited
Unlimited
 
Unlimited
Unlimited
100,000,000+
 
Unlimited
Unlimited
2,500,000+
 
Unlimited
 
 
Unlimited
Unlimited
 
Unlimited
20 active tests
 
All time
 
40 pins per day
5,000 contacts /mo
 
 
Unlimited
 
Pricing

Frequently asked questions

Everything you need to know about Alura pricing.
Do I need a credit card to try Alura?
No, you can sign up for a free account without submitting any credit card information!
What are my payment options?
You can easily pay online via major credit cards.
Can I cancel my subscription at any time?
Yes. If you decide that Alura isn't for you, simply cancel your account from the "Account" page. After canceling, your subscription will be active until the end of your subscription period and you can continue using Alura's premium features during this time. Following this, your account will be downgraded to a free account.
What is your refund policy?
You can try Alura free of charge before starting your premium subscription. The free plan includes access to all tools, but with a limited number of searches so that you can try it before upgrading.

All Alura plans have a no questions asked 7-day cancellation period. Subsequently, plan cancellations are charged until the end of the current billing period, and your account will drop to the free tier at the end of it. You can cancel your plan at any time.
How is the payment being processed?
We use Stripe as our payment processor. They handle all of our payments, receipts and store your credit card details securely. So if you see Stripe on your receipt do not worry!

We accept credit cards from all major credit card providers, including: VISA, VISA Debit, MasterCard, Discover, JCB, and American Express. Your payment is securely protected by Stripe.
Can you send me an invoice?
Yes, we automatically generate an invoice for you which you can find and download from your account page.
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Don’t just take our word for it

Hear from some of our amazing users crushing it on Etsy.
I love this program! It really helps save time when researching data. The program runs numbers super fast too which I love.
Caitlin Vera
Etsy seller
I really like Alura because it provides several benefits, such as Listing Optimization, keyword research, learning from competitors and review automation. Compared to eRank I think the former is easier to use, have better features and have informative resources that teach you step-by-step how to do something. There are always new tools getting released, which is awesome because it means that I'm getting a better deal for each month.
M
Mette CMK
Alura user
Alura simplifies product research, provides a birds-eye view of any niche's performance on Etsy. Alura makes it easy to determine search frequency, sales, revenue, competition, and more for any product. I love that this tool leaves nothing out, which is great because you will understand what you're up against and if you can succeed in this niche on Etsy!
A
A.H
Alura user
Alura was a crucial part of my Etsy success with their all-in-one platform, that allowed me to easily manage and grow my Etsy shop. They offer features such as automating follow-ups, optimizing my listings for improved search rank, see what other successful competitors do and what keywords I should use! All in a simple, intuitive, and user-friendly package. Also, the customer service is superb!
A
Amund
Alura user
I think Alura is the best tool to help you scale your Etsy business. It's very easy to use, and it'll save you time & money as a result! If you are looking for an efficient way of scaling your business on Etsy, this tool will be so helpful as you can research trending products on Etsy easily - like what they are selling or looking at which product currently has the most sales for any given search term, how to improve your listings, and reminders for following up with customers - all within one platform!
M
Mindaugas Vilimas
Alura user
Alura is a wonderful tool for learning and starting selling on Etsy. Their tools explain why, not just telling you the answer. Also, they're helpful if you have questions. If you don't understand something, some people can help guide or answer your question. They make sure everyone has the best possible experience when using Alura! I've been very happy with my decision to use them because of how much they teach me every day.
R
Robert Schulzki
Alura user